Back

Product Marketing Manager

Alma is hiring!

About

At Alma, we are convinced that trade must be well balanced to be sustainable. Because finance has a key role in business, our mission is to put it back in its rightful place : at the service of merchants and consumers!

That’s why we create financial products that empower merchants to sell more, and help consumers purchase better products while never encouraging them to get over-indebted.

Our tech solutions are accessible to all, easy to implement, and that eliminate purchase friction.

For merchants, our instalment and deferred payment solutions are excellent ways of increasing customers' loyalty and satisfaction, as well as generating up to 20% extra sales revenues without any risk.

For consumers, the purchase experience is enhanced (4.8/5 on Trustpilot) and Alma helps them handle their budget easily. They pay later, Alma pays the merchants right away.

We are the leader in France, on track to win the European market on the (very) powerful Buy Now Pay Later (BNPL) industry, as we’re now processing payments in 10 European countries. Over the past 5 years, more than 16,000 active merchants have chosen Alma to be their innovative BNPL solution, and we have served over 5 million consumers.

The team has grown from 2 to 300+ people, we raised a €115M series C early 2022 to help us accelerate further and Alma is already part of the French Tech 120 ranking of the most promising French technology companies. And that's only the beginning.

Job Description

As we continue to expand our product portfolio and grow our market presence, we are looking to reinforce our team with a talented Product Marketing Manager.

This strategic addition will play a crucial role in managing and launching a growing number of innovative products. You will collaborate with cross-functional teams to define go-to-market strategies, create compelling product messaging, and ensure the success of our expanding product line. If you're passionate about storytelling, market analysis, and executing go-to-market strategies at lightning speed, we want to hear from you!

About the job

As a Product Marketer you will play a pivotal role in driving the success of our products from ideation to market launch. You will work at the intersection of product, sales, and market insights, ensuring that our solutions not only meet market demands but also deliver unmatched value to our market.

Your main missions will be:

  • Market & Competitive Intelligence Conduct extensive research to get a deep knowledge and understanding of the Retail, Payment and BNPL markets, merchants challenges and needs and competitors products and moves.
  • Positioning & Messaging Define the core value proposition of our solution for our audience and develop messaging tailored to different verticals and segments.
  • Go-to-Market (GTM) Strategy Define go to market strategies and drive end-to-end action plans to ensure the success of launching new product offers.
  • Internal stakeholders enablement Equip sales, account managers, revenue marketing and product teams with the knowledge and materials they need on product messaging, competitors strengths and weaknesses and merchant objections, to win deals and avoid churn.

As a key member of the Product department, you will be integrated into the Product Marketing team, reporting to the Product Marketing Lead. Your role will be pivotal in working closely with various teams: Product Management, Product Design, Brand, Revenue Marketing, Account Management, Sales. You will also be in regular contact with our merchants.

About you

  • You have 3 years of experience in product marketing with proven experience conducting extensive research and sizing addressable markets as well as launching new products at scale
  • You are fluent in English
  • You can navigate a complex or large organization
  • You have stellar project management skills
  • You are customer-centric
  • You are a great communicator
  • You are a a critical thinker and a problem solver
  • You are data-driven
  • You excel in team environments
  • You are driven by a desire to constantly innovate and improve

In essence, we are looking for a dynamic individual who isn't just skilled but is also adaptable, collaborative, and driven by a desire to constantly innovate and improve. If this resonates with you, you might be the perfect fit for Alma.

About the recruitment process

  • Visio call with Ryslene, our Talent Acquisition Manager
  • Visio call with Julie, Product Marketing Lead
  • Written case study to prepare at home
  • Oral debrief with Laura, CPO and Julie, Product Marketing Lead

Additional Information

  • Contract Type: Full-Time
  • Location: Paris
  • Experience: > 3 years
  • Possible partial remote
Apply Now